Creating Social Business Models and Plans: Every social business starts with an idea, but it's a long journey from idea to concept to execution and actual operation. A social business plan allows us to visualize not only the future of our social business but the path to getting there, while identifying the perils we will encounter and the multiple choices to be made along the way. Plans change, adapt, often are left behind, but they provide an effective way to start a social business with sound goals, proper considerations, assessments and expectations, prepared for the unexpected while the wonderful journey of social entrepreneurship takes us to places we couldn't predict or dream of. In this course, you learn how to create a professional social business plan from scratch customized for your project that will serve as the foundation of a validated strategy and as an effective communication and fundraising tool.
  • The importance of a Social Business Model, Strategy and Plan.
  • The divide between Social Business Plan and Social Business execution.
  • Formulation of Social Business Models and Social Startups.​​​​
  • Completing the Social Startup Team and its importance.
  • Competitors: Every idea, every social startup, every social business has them.
  • Defining Our Competitive Advantage.
  • Dangers: Limitations, weaknesses and potential complications.
  • The importance of Focused Solutions: No social business does everything, not even the big ones.
  • Roadmap.
    • Phases and Stages, Milestones and Goals.
    • Go to Market Strategy.
    • Growth Strategy.
  • Elements of an Effective Social Business Plan.
This course is part of our multi-module "Social Entrepreneurship and Impact from Business" program for full and rounded capacity building on Social Startups and Social Innovation. Click here for more details.
About the Instructor: Carlos Miranda Levy

Carlos Miranda Levy speaking at TEDxTokyo.A social entrepreneur and innovation technology expert with 20 years of work in human development, education, culture, disaster response and the environment, Carlos has led multiple social impact technology initiatives across the globe, while maintaining a successful career at the service of international organizations, government agencies and corporate and non-profit organizations.

His multiple credentials include a Stanford University Digital Vision Fellowship, a National University of Singapore Social Entrepreneurship Residency, a Google Developing World Scholarship Award, a Bill & Melinda Gates TEDGlobal Scholarship, a Reuters Foundation grant, among many others. Carlos has been featured on CNN as one of 20 Latin American Leaders on the Internet, on Forbes as a Latino Leader in Silicon Valley and as an Emerging Leader by New Media Consortium at MIT.

A balanced mix of tech skills, business savvy and understanding of social processes, give him a unique advantage for visualizing stakeholders and ecosystems, their processes and opportunities, drafting strategies, leading teams, organizing events and creating technology solutions. This is clearly appreciated in his work with vulnerable youth, disaster survivors, teachers, policy makers, software developers and communities, which has taken him from the Caribbean mountains to Silicon Valley, the Amazon basin and snowcapped Andes; to Haïti, Singapore and Japan, and more recently to Africa and Europe.

His hands-on, proactive spirit has benefited from the lessons learned through field experience at scenarios as diverse as remote rural villages, the headquarters of international organizations, Presidential offices and government agencies, high security prisons and some of the most prestigious universities in the world. He summarizes his approach and methodology to problem solving and ecosystem intervention with a simple phrase:

“never help: engage, enable, empower and connect”.
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